Trade Exhibitor Information

Trade exhibitors at Crufts

Trade Stands at Kennel Club Events

If you work for an organisation, canine or otherwise you might like to hire a trade stand at either one of our annual big dog events which are attended by thousands of people each year – Crufts at the NEC, Birmingham in March and Discover Dogs at Earls Court 1, London in November.  For further information please contact events@thekennelclub.org.uk .

For more information about the NEC, please visit their website.

12 Reasons why you should be at Crufts 2015!

  1. Crufts is the WORLD’S LARGEST dog show!
  2. Crufts is a national institution and has been in existence since 1891.
  3. Almost 160,000 dog lovers attended Crufts in 2014, an increase of 7% from 2013!
  4. Crufts boasts headline sponsor, Eukanuba as well as attracting sponsorship from Samsung,  Agria Pet Insurance, Royal Canin, James Wellbeloved, Arden Grange, Pro Plan, Vet Medic and R&L Pet Products.
  5. Crufts had more than 1,365 press cuttings, 184 radio interviews and 15 television interviews during and on the lead up to Crufts 2013 reaching 522 million people valued at over £4 million.
  6. Over 700k unique users visit the Crufts website in the run up to the event.
  7. Over 62% of Crufts visitors last year said the main reason they visited the show is to browse and & shop at the trade stands. 85% of visitors browsed and shopped at the trade stands.
  8. 90% of Crufts visitors rated the range of trade stands good, very good or excellent.
  9. 95% of Crufts visitors rated the show good or excellent, with 56% of visitors rating it as excellent.
  10. 85% of 2014 Crufts visitors have said they will attend Crufts in 2015!
  11. 88% of all Crufts visitors own a dog
  12. 58% of all visitors spend over £50 whilst at the show, with the median spend at £115.

How to apply

To apply for a trade stand at Crufts 2015 please complete and return the application form. Please also refer to the “Notes to Applicants” before doing so. The closing date for applications is 5th September 2014.

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Notes to applicants - Crufts 2015.pdf70.14 KB
Trade Stand Application - Crufts 2015.pdf52.22 KB