Buy tickets button Crufts Logo

Shopping Competitions and Fun Stuff

There’s so much to see and do at Crufts, and there’s lots to look out for with some fantastic shopping competitions and fun activities available on many of the stands.  Here’s just a few to put in your schedule at the show:


Come and see us at Hall 3, stand 48 and find out all about our exciting activities and unique OFFERS such as how to win a pet friendly holiday! EUKANUBA is delighted to be hosting this year’s Friends for Life finalists alongside the winners from 2016 and 2015, but also RAF officers and their dogs, breeder demonstrations and the Pets At Home Groom Room showcasing their Flyball team and grooming techniques. You will have the opportunity to learn about the importance of tailored nutrition together with appropriate care, providing your dog with visible benefits for a lifelong impact.

There are fantastic activities at EUKANUBA - click here to view the four-day agenda at Crufts. 

We look forward to seeing you on our EUKANUBA stand!

For more information visit their website.

Natures Menu

Natures Menu Raw and Raw Inspired Pet Foods

For 35 years Natures Menu have been creating 100% real, wholesome food for pets that's packed full of pure goodness.

Natures Menu raw foods are made with ethically sourced quality meats and fish, blended vegetables, fruits and healthy carbohydrates, and we use British suppliers wherever possible.

Developed with our vets and produced to the highest standard, our delicious selection of raw and raw inspired foods will satisfy the nutritional needs of your pet and provide them with a healthy diet that's packed with wholesome, real food ingredients.

Real food is raw – Feed what's real.

Naturally nourishing complete and nutritionally balanced raw ready meals. No mess, no fuss and no need for supplements!

For more information visit their website.

Arden Grange

Arden Grange is an independent, family run, British company and has been manufacturing super premium pet food for 20 years. Our award-winning range of dog and cat foods provide complete nutrition, promoting health and vitality throughout a pet's lifetime. All Arden Grange foods are naturally hypoallergenic and are free from wheat gluten, soya, beef, dairy products, artificial colours, flavours and preservatives.  ​

For more information visit their website.


ORIJEN Biologically Appropriate dog & cat foods are prepared with a rich variety of fresh meats (typically 80%) together with  fruits, vegetables, berries & botanicals all sourced from known and trusted farmers & fishermen local to the award-winning  kitchens of Champion Petfoods.

Go and meet the team at Crufts (Hall 3, Stand 52) to find out exactly why ORIJEN is highly recommended by dog breeders and dog lovers alike.

Find out about our special introductory offers to our breeder scheme and have a chance to enter our competition to WIN a year's supply of ORIJEN dog food for one dog. If you're not at Crufts, you can also enter here. Good luck!

For more information visit their website.

Natural Instinct

RAW IS BEST -  Natural Instinct are thrilled to be Official Sponsors at Crufts where visitors to their stand ( Hall 3, Stand 25) will be able to pick up a free goody bag, enjoy Natural Instinct hospitality and friendly, professional advice on raw feeding.

On the Saturday if customers buy one of their hamper deals they have the chance to have their photo taken by dog training guests Nick Ridley and have a chat with Lez Graham.

Natural Instinct are also giving ALL best in breed Crufts winners the chance to redeem a 5kg Natural Instinct voucher for food and a treat.

There's also a cool selfie stand! Natural Instinct will have an amazing selfie sign so you and your fur-friends can have a fun ‘selfie’ together. 

Click here to view all the amazing activities and special dog training guests at the Natural Instinct stand now. 

For more information contact, telephone 01276 608500 or visit their website​.

IAMS is participating in Crufts 2017

With 100% complete and balanced diets, IAMS advanced nutrition ranges help provide the healthy nutrition your pet needs for a happy, healthy and active life. Find your pet's appropriate diet among IAMS ProActive HealthTM, IAMS Delights, or IAMS Naturally, crafted from a selection of highly digestible, naturally sourced ingredients.

Visit their website


Join us on the ROYAL CANIN® stand for special offers, competitions, activities and more! Our dedicated team will be available on-stand every day to advise about your pet's nutritional needs and there will be exclusive Crufts show offers available to all who visit.

Visit to find out more about ROYAL CANIN®​

James Wellbeloved

James Wellbeloved is celebrating 25 Years!  Join us at Crufts as we celebrate with daily competitions, great show offers and nutritional advice for your pets.

Once again, we are the proud sponsors of SCRUFFTS, the Family Crossbreed Dog of the Year competition. Visit us to find out more about our fabulous finalists and follow their progress at the final on Saturday 11th March.

We are also pleased to host Greenies on our stand, don't forget to visit the Greenies team to find out more about daily dental treats for dogs!​​

For more information visit their website.


Special Offer just for Crufts!

Agria Pet Insurance is once again proud sponsors of Crufts!

To celebrate this fabulous event we are running a Crufts Special Offer – 4 months half price off pet insurance when you quote "Crufts 2017". To take advantage of this offer Call 03330 30 82 89 or visit our website.​​

For more information visit their website.


To celebrate our first year as Official Supporters and our 44th year at Crufts, we are giving 15% off everything during the show! Stop by our stand in Hall 4, Stand 72 and ask the 'Experts in Herbal Pet Care' about any issues your pet may have. You can always count on a friendly face, the highest quality herbal medicines and nutritional supplements, together with expert herbal advice taking out the guesswork.

All purchases will also receive our ever popular Dorwest dinner spoons, and don't forget to ask about the perks of our Loyalty Club. Finally, we also have two very special guests visiting so stay tuned to our social media pages to find out more!

For more information visit their website.


Naturo puts the best in, so you get the best out. And we only ever use high-quality, 100% natural ingredients that are fresh and locally-sourced. Every meal is perfectly balanced with 60% quality meat and all the essential vitamins, minerals, fats and oils your dog needs.

Drop by and say hello at Crufts, we'll be at Hall 1, Stand 187 where you can find exclusive offers, vouchers and treats. You'll also see why we're the UK's fastest growing natural wet dog food in supermarkets.

Here's to a happy, healthy life together.

For more information visit their website.